music advert analysis

 When first looking at this music advert, the main item that attracts myself and other audience members is the bright and bold title colouring and font size. The use of the mutli coloured lettering helps to attract audience members as the background that the title is placed on it rather dull and unattractive in some ways, which then helps to make the title stand out alot more in comparison to the front image of one of the band members. With the use of the main singer on the front of the album artwork, this helps to symbolise which band this music advert is promoting. The costume that the young male is wearing is rather hip and modern which gives it a more updated look and feel to it which would help to attract younger audience members. However I feel that this style that has been used is one which has never been used before by the band and the company, when looking through some of their older and newest album artwork, they have tended to use a " tattoo" style colours and fonts. Which helps to make this newer style of album artwork more orginal and something which could bring in more listeners and viewers.  When first looking at this music advert, we can see that bold, vibrant and eyecatching colours have been used mainly to attract viewing audience members. The font that they have decided to use is a style which could help to show the emotion and feeling of the album. There use of pattern on the main images create an illusion and fantasy style. I feel that the main theme for this music advert is a subject relating to the sea or an ocean, this is due to the fact of that the main picture on the front is containing two fishes linked together with waves crashing behind them. This could help to indicate to the audience members what type and style of songs are on this certain album being promoted. This music advert is showing when this album will be released and even when they will be touring with this certain album. The background colour on this is rather dull and old fashioned and even gives a  " tea stained"look and feel to it. As there is no image of the band on this music advert, the main title which is allocated at the top of the album is the only indication on who this music advert is promoting which could show that one image within this album artwork is a symbol of the band. I feel that this advert is rather simple but gives a clear connection to the cd cover which is using the same image in the advert.